{"id":634,"date":"2019-04-22T12:49:11","date_gmt":"2019-04-22T10:49:11","guid":{"rendered":"http:\/\/ryangosling.dk\/portfolio\/?p=634"},"modified":"2025-09-23T13:07:22","modified_gmt":"2025-09-23T11:07:22","slug":"pp-mobler","status":"publish","type":"post","link":"https:\/\/ryangosling.dk\/portfolio\/pp-mobler\/","title":{"rendered":"PP M\u00f8bler retro typeface"},"content":{"rendered":"\n

The furniture workshop PP M\u00f8bler<\/a> was established in 1953, and is renowned for their collaboration with Danish designer Hans J. Wegner.
When their partnership became serious, Wegner designed a custom typeface for PP M\u00f8bler, that has since been replaced with the more modern-looking Helvetica in all promotional material.<\/p>\n\n\n\n

I thought it would be nice for the company to have a digital version of their old font<\/strong>, in case they wanted to pay tribute to their history with Wegner, or eventually make a throwback design on their website. There’s loads of opportunities to use a part of their past to market themselves.<\/p>\n\n\n\n

\"\"
Evidence of PP M\u00f8bler’s past typeface<\/figcaption><\/figure>\n\n\n\n

Their director, Kasper Holst Pedersen, had the same idea once, and had gathered several notes<\/strong> like the one above. He had begun to trace the letters in Illustrator. I finished the task, and re-drew them in a fontmaker, to find the correct shape of each letter, and adjust kerning and line height. <\/p>\n\n\n\n

The process of translating the typeface included plenty of back and forth adjustments, checking whether it was legible and luxurious, like the older version.<\/p>\n\n\n\n

\"PP
The result. Crisp, right?<\/figcaption><\/figure>\n\n\n\n


<\/p>\n\n\n\n


<\/p>\n","protected":false},"excerpt":{"rendered":"

Recreating a digital typeface from old prints<\/p>\n","protected":false},"author":1,"featured_media":647,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5,7],"tags":[46,50],"class_list":["post-634","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-portfolio","category-visual","tag-commercial","tag-font"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ryangosling.dk\/portfolio\/wp-content\/uploads\/2019\/04\/ppfont-1.jpg?fit=1170%2C840&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p9LCo8-ae","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/posts\/634","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/comments?post=634"}],"version-history":[{"count":5,"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/posts\/634\/revisions"}],"predecessor-version":[{"id":645,"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/posts\/634\/revisions\/645"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/media\/647"}],"wp:attachment":[{"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/media?parent=634"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/categories?post=634"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ryangosling.dk\/portfolio\/wp-json\/wp\/v2\/tags?post=634"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}